Tag Archives: magazine

VIP dinner in Bangkok in partnership with IAMWATCH

Last July 25th has occurred a VIP dinner organised by Ateliers deMonaco in partnership with IAMWATCH, the Thai most famous watch magazine.

Watch aficionados and collectors enjoyed a night in the Compass SkyView Hotel’s Mojito Lounge.

On this occasion, the Ateliers deMonaco collection has been presented in a intimate atmosphere.

The novelties have been very well received by the guests and especially the Admiral Chronographe Flyback Prato with its carbon & gold dial.

Ateliers deMonaco: L’Admiral Chronographe Flyback Armure by Guide Montre

Une nouvelle montre, issue du désir de la marque Ateliers deMonaco, d’innover et de travailler avec la technologie de pointe.

 

Inspirée par l’armure du « Chevalier en Armure » du sceau de Monaco, l’Admiral Chronographe Flyback des Ateliers deMonaco présente une caractéristique particulière. Le boîtier de 42 mm est traité avec un procédé appelé Armure qui permet à l’acier d’être environ cinq fois plus résistant aux rayures que l’acier ordinaire.

Le traitement Armure n’est pas un revêtement. Il s’agit d’un processus chimique de diffusion de carbone à basse température qui durcit la surface de l’acier. L’acier standard est normalement d’environ 220 HV (Dureté Vickers – une unité de mesure quantitative de la dureté des métaux). Après le traitement Armure, l’acier peut mesurer jusqu’à 1 200 HV.

Tout en respectant la tradition et le savoir-faire horloger, les montres Admiral Chronographe Flyback Armure sont alimentées par le calibre breveté chronographe flyback dMc-760. Ce dernier est développé, fabriqué et assemblé dans la manufacture de la marque à Plan-les-Ouates, en Suisse. Ce mouvement est embelli par un rotor en or 22K gravé avec le motif des armoiries de la Principauté de Monaco.


Deux nouvelles montres constituent la nouvelle ligne Armure, la première est dotée d’un boîtier en acier inoxydable entièrement poli et d’un joli cadran en saphir décoré de chiffres romains appliqués et polis. Une légère touche de bleu est ajoutée aux aiguilles des secondes et des minutes du chronographe. Et ajoutant la touche finale parfaite à la montre, un superbe bracelet orné d’une délicate couture bleue cousue à la main.

Le deuxième modèle dispose, quant à lui, d’un boîtier en acier inoxydable traité avec du DLC noir, donnant ainsi à la montre une note très masculine et sportive. Un style accentué par les aiguilles rouges du chronographe et les surpiqûres du bracelet.

La collection Admiral Chronographe Flyback a été lancée pour la première fois en 2015 avec quatre modèles classiques très élégants, l’année suivante, la collection a été enrichie de deux modèles avec un cadran en saphir apportant une touche de modernité à la collection. Avec cet ajout de boîte en acier inoxydable, cette ligne acquiert une apparence nouvelle et relaxante offrant une allure décontractée.

Claudie V.

http://www.guide-montres.com/ateliers-demonaco-ladmiral-chronographe-flyback-armure/

Ateliers deMonaco created a unique timepiece for the FC Barcelona football player Daniel Alves

dMc_TourbillonOculus_PieceUnique_Barcelona_January2016_DaniAlves_PimKoeslag_Color

To honour an extraordinarily talented man, Ateliers deMonaco created a unique timepiece for the famous Brazilian football player Daniel Alves on the occasion of his nomination at the FIFA/FIFPro World XI Award 2015.

For many years now the exciting game of football has been the inspiration behind some of Haute Horlogerie most complicated and sophisticated timepieces. Playing for FC Barcelona since 2008, Daniel Alves became famous for being one of the best defenders in the world. He earned a place in the FIFA FIFPro World XI for 2015 during the ceremony of the FIFA Ballon d’Or 2015, which took place in Zurich on January, 11th.

Both football player and watchmaker have in common the passion for precision and skill. Ateliers deMonaco admires these qualities in Daniel Alves as a sportsman. He embodies professionalism paired with vitality and team spirit. In honour of his talent and his great career, the independent high-end luxury watch brand Ateliers deMonaco have created a unique timepiece called the Tourbillon Oculus – Dani Alves.

This personalised timepiece was specially designed for Daniel Alves, who’s an enthusiastic person with a creative mind and an adventurous personality.

Handcrafted by our skilled watchmakers and dedicated to the highest level of precision, the Tourbillon Oculus is truly as artful as Daniel Alves is on the field. This watch is powered by its own in-house developed and patented Xtreme Precision Tourbillon movement. This calibre encapsulates a unique hybrid between craftsmanship and innovative technology, delivering one of the most accurate Tourbillon movements in the world today.

This movement is housed in an 18k rose gold case of 44mm that features a beautiful subdial in sapphire. The design of this unique timepiece is underlined by the wonderfully delicate “Côtes de Genève” decoration and the dial aperture at 6 o’clock that shows the hand engraved tourbillon cage held by a sapphire bridge. The case back of the Tourbillon Oculus enables the finesse and sophistication of the details of the movement to be observed, such as the perlage finishing and the hand engraved 22K gold rotor.

The Tourbillon Oculus is finished with a personalized hand-stitched alligator strap and is delivered in a very elegant custom-made box. It’s undeniable that this unique watch will remain a signature piece forever, just as unique as Daniel Alves.

About Ateliers deMonaco:

Ateliers deMonaco was founded in 2008 to permit the next generation of watchmakers create timepieces of exceptional quality, with the latest innovation and the rarest, most exquisite and robust materials; to go far beyond what was considered possible. Our dream is one of relentless reinvention and commitment to bring you the extraordinary. We do this not only by putting something truly exceptional on your wrist but also by ensuring your deMonaco timepiece is more than an object of desire, a true reflection of your individuality. What unites us with our clients is the belief that life is not only about luxury, but luxury sure is life!

dMc_TourbillonOculus_PieceUnique_Barcelona_January2016_Back

Ateliers deMonaco agrees media partnership with CNN magazine

We are proud to announce a partnership with CNN Magazine, a luxury travel magazine produced for high-end business passengers.

With big events in the calendar like Baselworld in March and Top Marques Luxury Fair Monaco in April, we were looking for ways to unveil the brand in the context of today’s realities, contrasted with tomorrow’s (travel) aspirations, a duality that forms a key cornerstone of the brand’s positioning.

Collaborators are some of CNN favorites such as Richard Quest, Larry King, and Christiane Amanpour, and content of the magazine also covers groundbreaking and in-depth features about travel, social, and environmental issues from around the globe. Importantly, with over 680.000 high-end readers across the world, this helps us establish our brand image with the appropriate target consumers.

“We wanted to send a powerful message that we are committed to build this brand with the right A-list globally recognizable partners” says Elisabeth van Pappelendam, PR Manager of Ateliers deMonaco.