Category Archives: PRESS RELEASES

New Tourbillon Oculus 1297 Titane

Ateliers deMonaco unveils two new models from its Tourbillon Oculus 1297 collection.

In order to celebrate the first year of the collection Tourbillon Oculus 1297, Ateliers deMonaco unveils two new models with a black titanium case bringing a sportier touch to the collection.

Launched in 2016 and recognisable by its dial composed of small lozenges in relief, this collection is inspired by Monaco’s coat of arms.


Between watchmaking tradition and technological innovation

Emanating from the Tourbillon Oculus 1297 collection, these two new timepieces are equipped with the manufacture dMc-980 calibre. Designed, developed, built and assembled in the Ateliers deMonaco manufacture, this patented tourbillon movement is called: Tourbillon XP1. It is one of the most precise in the world with a tolerance between 0 to 2 seconds per 24 hours.

These two automatic models have the Ateliers deMonaco signature rotor. The latest represents the Principality’s crown which is carefully hand-engraved in 22K gold.

For the first time, the manufacturer envelops its movement with an ultra-light black DLC titanium case.

The dial is made with the use of a new technology: a five axis laser. This latest innovation does not burn the material but enhances it giving the sought-after form. In this case, it is the signature symbol of Ateliers deMonaco: the lozenge. The mention Ateliers deMonaco is also written on the rim of the dial.

The two new models are recognizable by a small dial at 12 o’clock or in rose gold colour or in white gold colour. In order to be faithful to the Oculus model, an opening on the tourbillon’s cage at 6 o’clock allows us to see the heartbeat of the watch.

Lastly, to glorify the whole, the watch is mounted on a black alligator leather strap adorned with a hand-stitched and folding buckle in titanium black DLC for a more convenient use.


A Monegasque inspiration

In 1297, François Grimaldi, took the fortress of Monaco thanks to a stratagem: dressed like a Franciscan monk, he entered in the stronghold with one of his fellow soldiers. Once inside, he was able to open the door to his little army and seized the fortress.

Coat of Arms of the Grimaldi House pays tribute to this history because they are composed of:

“Comprises a silver shield decorated with red diamonds surrounded by the Order of St. Charles collar. It is placed on a red coat lined with ermine, topped by the royal crown.

Standing at each side of the shield are two monks brandishing raised swords. Below them is a banderol with the royal motto Deo Juvante (with God’s Help).”[1]


The new and unique Tourbillon Casino de Monte-carlo

The Casino of Monte-Carlo is one of the great historical buildings of Monaco. Located in the heart of the city, next to the famous Hôtel de Paris, it is one of the most symbolic places of the Principality. In order to honour this beautiful monument, the watch manufacture Ateliers deMonaco took its inspiration from this mythic place and created a unique piece called Tourbillon Casino de Monte-Carlo.


For the love of the game

This prestigious watch is composed of an automatic mechanism named Tourbillon XP1. It’s one of the first patented movements of Ateliers deMonaco and it is famous for having an incomparably precise tourbillon since it has a 0 to 2 seconds per 24 hours’ tolerance. This accuracy makes it one of the most precise tourbillon movements in the world.

The calibre is covered with a sumptuous 18K solid white gold dial, passionately hand-engraved by our master engraver and representing the Casino of Monte-Carlo. It is composed of three superposed plates creating an amazing relief on this piece. The first plate showcases the palm tree avenue as well as the steps of the Casino, an opening on the tourbillon’s cage predominates at the centre and reveals the sapphire bridge and thus takes the place of the central fountain. The second, shows the Casino’s facade and its two famous domes. Finally, the last one features the sky and the clouds that overhang the principality’s must see monument. The hours’ indexes are applied on the dial and have a lozenge form, iconic symbol of the brand and the crest of Monaco.

This splendid dial is encased in a 18K white gold brushed case, this sophisticated finish emphasises the hand-engraving work on the dial. Only the case’s edges are polished, bringing out the lines of this fine timepiece. The case-back is hand-engraved with the mention: Pièce Unique Casino de Monte-Carlo.

Moreover, the watch is linked seamlessly by a black alligator leather strap equipped with a 18K white gold folding buckle brings a flawless finishing at this watch.


Brief history of the Casino of Monte-Carlo

Founded by François Blanc, founder of the Société des Bains de Mer and located on the plateau des Spélugues, between the Hôtel de Paris, the Pavillon and the Café de Paris, the Casino de Monte-Carlo was inaugurated in 1863 and marks the beginning of the society life of Monte-Carlo.

Designed by Charles Garnier and in a Belle Époque style architecture, it was refurbished several times and took its current form in 1910.

This new unique timepiece from the Ateliers deMonaco manufacture should certainly meet the expectations of both casino and game lovers.

New Admiral Chronographe Flyback Armure

For the first time in its history, the Geneva-based watch manufacture Ateliers deMonaco features a stainless steel case in its Admiral Chronographe Flyback collection.


The Armure treatment:

Ateliers deMonaco introduces a new timepiece forged out of the brand’s desire to innovate and work with state-of-the-art technology. Inspired by the armour of the “Chevalier en Armure” beared by the seal of Monaco, the Admiral Chronographe Flyback presents a special feature. The 42mm case is treated with a process called Armure which enables the steel to be about five times more scratch-resistant than regular steel.

Technical prowess:

The Armure treatment is not a coating. It’s defined as a low temperature carbon diffusion chemical process that hardens the steel’s surface. Standard steel is normally around 220 HV (Vickers Hardness number – a quantitative measure of the hardness of metals). Following the Armure treatment, the steel can measure up to 1200 HV.


Manufacture movement:

Respecting tradition and watchmaking know-how, the Admiral Chronographe Flyback Armure timepieces are powered by the patented dMc-760 flyback chronograph calibre. The latter is in-house developed, in-house produced and in-house assembled in the brand’s Manufacture in Plan-les-Ouates, Switzerland. This movement is embellished by a 22K gold rotor and engraved with Monaco’s Coat of Arms.

Admiral Chronographe Flyback Armure:

Two new watches constitute the new Armure line, the first one comes with a full polished stainless steel case and a beautiful sapphire dial decorated with polished applied roman numerals. A light touch of blue is added on the chronograph’s seconds and on the chronograph’s minutes hands. And adding the perfect finishing touch to the timepiece, a beautiful strap adorned with a delicate handmade blue stitching.

The second model features a stainless case treated with black DLC thereby giving the watch a very masculine and sporty note. A strong outlook accentuated by red chronograph hands and a red topstitch on the strap.

The Admiral Chronographe Flyback collection was first launched in 2015 with four elegant classic models, the following year, the collection was enriched with two models set with a sapphire dial bringing a touch of modernity to the collection. With this stainless steel addition, this line acquires a new and relaxed appearance offering a more casual look.

Baselworld 2017 – Ateliers deMonaco launches two new timepieces: La Sirène Diamant & La Sirène Rubis

In 2009, Ateliers deMonaco created La Sirène inspired by Princess Charlene of Monaco. This timepiece celebrated Ateliers deMonaco’s first entry in high jewellery segment. For the design of the dial, the brand used the King Protea pattern which is the national flower of South-Africa – home country of Princess Charlene. This first timepiece featured light blue topaz stones reminiscent of the colour of the princess’ eyes.

Eight years after the creation of this beautiful timepiece, and especially for Baselworld 2017, Ateliers deMonaco decided to enrich La Sirène collection with two new models: La Sirène Diamant & La Sirène Rubis.

La Sirène timepieces are powered by the in-house automatic dMc-700 calibre which is wound by a 22K solid gold rotor engraved with the shield of the Principality of Monaco. These watches have a power reserve of 42 hours and have a frequency of 28’800 beats per hour. Fully respecting the Ateliers deMonaco aesthetics, these calibres are housed in an 18K white gold case of 39mm diameter. As a final touch, the decorations of each components are executed with precision and passion.

La Sirène Diamant

Entirely decorated with G – Top Wesselton diamonds, the colour and the brightness of this timepiece resembles the purity of the woman’s soul. Shrouded in a case set with 297 diamonds, a bezel set with 300 diamonds and a crown set with 20 diamonds; it’s a pure marvel.

A delicate artwork was created on the 18K solid gold dial which is adorned with 120 diamonds set in a flower pattern. The centre dial features a white mother-of-pearl which reflects the light and makes the watch even more feminine.

When the first La Sirène Diamant watch was produced, our research & development team came up with the idea of creating something even more impressive: La Sirène Rubis.

La Sirène Rubis

Considered by many as the most powerful stone, it exudes energy, courage and love. Qualities emanating from every woman. Resilient and inspiring, ruby is the true colour of a women’s heart.

La Sirène Rubis is decorated with three different stones: the Ruby, the Sapphire and the Diamond, which give impression of a red rainbow. The bezel is set with 16 baguette cut rubies, 28 baguette cut sapphires and 2 baguette cut diamonds. Following the same colour shading, the dial embraces 24 rubies, 21 sapphires and 3 diamonds set in flower pattern. In order to highlight this masterpiece, the crown is decorated with one ruby and the strap is as red as the ruby stones.

Ateliers deMonaco is continuously thriving to create iconic timepieces that are derived from passion to challenge existing convention to leave a true legacy.


Ateliers deMonaco opens its first boutique in the Hôtel Hermitage Monte-Carlo in Monaco.

Ateliers deMonaco is back where it all began, the brand’s first boutique opened its doors early 2017 in the heart of the Principality of Monaco.

Ateliers deMonaco was founded in 2008 with the intention of creating highly intricate complications using the noblest materials. Historically, the Ateliers deMonaco manufacture and headquarters were based in the Palais de la Scala in Monaco. In 2015, in order to bear the prestigious Geneva Seal certification the brand moved to Geneva, Switzerland.

The first Ateliers deMonaco boutique is located in the Salon Bouderie of the prestigious Hôtel Hermitage Monte-Carlo. The watch manufacturer showcases its most beautiful timepieces offering a unique experience to its clients.
The Hôtel Hermitage Monte-Carlo has been chosen by the brand because of its history and beauty. It is the symbol of glamour, tranquillity and harmony. Located in Monaco’s renowned and lively centre, amongst the Casino de Monte-Carlo and the Hôtel de Paris, it sits in the very core of the city’s sophisticated lifestyle.

Fine watchmaking lovers have the opportunity to discover and try on the latest Ateliers deMonaco timepieces in a discreet atmosphere. The Poinçon de Genève, the Admiral Chronographe Flyback, the Ronde de Monte-Carlo, the Quantième Perpétuel, the Tourbillon and the Tourbillon Répétition Minute lines are all displayed and ready to be discovered by watch aficionados and globe trotters alike.

We are pleased to welcome you in our boutique between 9AM and 6PM where our Ateliers deMonaco representative will have the pleasure to present you our timepieces.
Do not hesitate to contact Mrs Naira Manoukian to set a private appointment at [email protected]

Noblesse Oblige


Ateliers deMonaco introduces a unique piece dedicated to the Wat Arun Temple in Thailand: The new Tourbillon – WAT ARUN

In celebration of the Loy Krathong festival, Ateliers deMonaco has created a new piece called the Tourbillon – WAT ARUN. This traditional “fête-des-lumières” is one of the most beautiful and famous events in Thailand. It is celebrated annually on the night of the twelfth lunar month. It celebrates the end of the rain season and honours the water spirits. People release shaped rafts made of banana leaf and decorated with candles and flowers, which then float onto the river.

This temple has been named after Aruna, the Indian God of Dawn. It is a representation of Mount Meru, the iconic representation of the center of the world in Buddhist Cosmology. In Thailand, there are over 31’200 Buddhist temples and the Wat Arun temple is the most famous one, thanks to its recognisable design. The design is very different from the other temples; it is partly made with tiny pieces of coloured glass and Chinese porcelain placed delicately into intricate patterns.

The dial of the Tourbillon Wat Arun required an extraordinary 200 hours of work. It is composed of 3 layers of solid 18K White gold, all applied by hand and a Tourbillon opening which naturally draws attention to this mechanical wonder. The most beautiful part is the hand-engraved dial showing the Wat Arun temple, as iconic as our unique timepieces. We can distinguish around the temple’s engraving the four-corner prang of Wat Arun, which house image of the guardian gods, Nayu, gods of the four direction.

The hand-engraved details give this watch its own personal touch and makes it a one of-a-kind creation. This has been realised by Bernad Ditzof, our master engraver, which skills are incomparable and make him one of the few people in the world that can master such dexterity and method.

This art-piece is cased-up in an 18 carats white gold polished case contrasting with the brushed white gold dial. The front and back are made of sapphire crystal exposing the finest details of the patented “eXtreme Precision 1 minute” tourbillon and its hand-engraved 22K solid gold rotor. This tourbillon movement is known to be the most precise tourbillon movement in the world with a tolerance between 0-2 seconds per 24 hours. The calibre is adorned with 29 jewels and a sapphire tourbillon bridge.

The timepiece is finished with a hand-stitched alligator leather strap and comes with an 18 carats white gold folding buckle. This watch is a timeless piece of art which will endure forever like the beauty of the Wat Arun temple.


Ateliers deMonaco Introduces New Timepieces to the Poinçon de Genève Collection

Ateliers deMonaco has obtained the Poinçon de Genève and entered the inner circle of the very few watchmaking houses that carry this certification. In order to express its deep-feel attachment to the watchmaking tradition, Ateliers deMonaco added a new model, limited to 18 pieces, to its Poinçon de Genève collection; available in 18K white and rose gold. With its beautiful sapphire dial, this timepiece is the perfect blend of aesthetic appeal and technical refinement.

A watch bearing the Poinçon de Genève is not only an instrument to measure time; it is a work of art. To obtain this recognition, each watch component must be made with the utmost care and be finely decorated.
The hallmark is a symbol of exceptional aesthetic quality and guarantees that the purchased product is flawless and unique.

This timepiece with its pure and dynamic lines features a beautiful sapphire dial, which enables to see the perlage decoration on the movement. Its lozenge indexes and its hand applied roman indexes accentuate its elegance.

To power this timepiece, the watchmakers of Ateliers deMonaco have equipped it with the in-house and patented dMc-708 calibre featuring a 38- hour power reserve and driving central hour, minute and second hands. The ultra-thin characteristics of this calibre enabled the brand to encase it within a 9,2mm case. The sapphire crystal case back enables to admire the hand- decorated bridges adorned with a delicate Côtes de Genève finishing. To acquire the Poinçon de Genève, each movement from this limited edition, had to be assembled, adjusted and encased in our manufacture in the Canton of Geneva. In addition to this certification, this new timepiece also includes our patented “Freebeat” adjustment system. In a conventional regulation system, pins on both side of the hairspring are used to regulate how much it can wind and unwind hence regulating the speed of the balance wheel. By allowing the hairspring to bounce against these pins, in combination to gravity forces, the unfortunate side effect of these collisions is that it interferes with the precision of the movement itself.

Our newly patented “Freebeat” regulation system allows us to regulate the length of the hairspring with an adjustable crémaillère (straight bar with teeth on one edge, allowing it to be fixated at different length) obsoleting the need for the pins and thus avoiding the interference.

Finally, the watch is presented with a black or a brown hand-stitched alligator

Every watch stamped with the Poinçon de Genève comes with a certificate of origin, which includes a unique authentication key and QR code delivered by Timelab. These enable the purchaser to check the authenticity of the document and of the watch.

Ateliers deMonaco introduces the Admiral Chronographe Flyback – Saphir

The flyback function first appeared in 1936 and since then has become a favourite amongst pilots and sportsmen alike. Incredibly useful when timing short and fast races, the function allows its user to save valuable time while timing an event.

By pressing the flyback pusher once, the timing stops at the first interval and resets the hand to zero. The chronograph hand then starts again once the pusher is released.

In keeping with its aim to make complications work easier and better, Ateliers deMonaco’s patented Admiral Chronographe Flyback makes no exception and measures a succession of elapsed times while eliminating many superfluous repetitive operations.


The chronograph’s impressive mechanism is housed in an equally striking 18K rose or white gold envelope.

Aesthetically, the dial is probably the most exceptional feature of the timepiece, adding a true uniqueness from the very first glance.

Indeed, entirely made out of sapphire crystal – an iconic material for high luxury watches – Ateliers deMonaco makes a daring choice to enable people to admire the movement and details of the watch directly through the dial – a true gift for any watch aficionado.

Adorning this fine window into the chronograph’s heart, roman indexes have been skilfully applied to dress the dial as a timeless and refined touch.

Over 50 holes had to be delicately pierced into the surface in order to fix the diamond-cut and curved numerals, making the dial evermore exceptional.


Behind this precious exterior, the watch is powered by its own in-house Admiral Chronographe Flyback caliber with a direct “return to zero” mechanism, running at 28800 beats per hour and offering a 38-hour power reserve.

Embellished with 32 jewels, hand-decorated bridges and a 22K gold hand-engraved rotor, the timepiece’s core is as precious as its luxurious case.


Every element is fully polished and assembled by hand like a piece of art, hand-crafted to a standard of perfection.

The chronograph is mounted on a hand-stitched alligator leather strap with an

18K gold ardillon buckle to further enhance it classical elegance.


With its refined look, one can easily wear the Admiral Chronographe Flyback – Saphir on a daily basis, shifting swiftly from a polished business look to a stylish afterwork attire.  

Please e-mail Ms Manon Bussod for any further information:

[email protected]

Ateliers deMonaco introduces five new pieces for ladies from the Ronde de Monte-Carlo Collection

Nowadays watches are more than mere time-givers, they can also be a luxurious piece of jewellery and most of all, a day-to-day accessory.

A watch can say a lot about its wearer – feminine, elegant or sporty, the object can give a subtle insight into the lifestyle and taste of the lady carrying it around her wrist.

In order to bring together the above styles and aiming to please women who enjoy both quality timepieces and a touch of sparkle, Ateliers deMonaco presents the Ronde de Monte-Carlo.


When it comes diamonds, precious stones and noble materials, women and watchmakers carry the same passion.

Ateliers deMonaco have created this collection to celebrate this shared fascination for luxury without sacrificing practicality, enabling ladies to find a watch to fit one’s lifestyle.


The Ronde de Monte-Carlo was born in Monaco, the utmost symbol of nobility.

Monte-Carlo being the most well-known and prestigious part of Monaco, hundreds of special events such as the Grand prix de Monaco, the Rally de Monte-Carlo or the Ballet de Monte-Carlo are hosted there each year.

Inspired by this opulent neighbourhood, Ateliers deMonaco decided to gift its refined ladies’ collection with the Monte-Carlo name.


Elegant and stylish with its round and harmonious case, the Ronde de Monte-Carlo is a classical yet modern timepiece. Although very distinctive and feminine, the design safeguards Ateliers deMonaco’s identity, turning the watch into a timeless treasure.


The stunning model carries an in-house movement with 26 jewels and a hand-graved 22 carats gold rotor and a silicium escape wheel. The bridges are carefully decorated by hand by the manufacture’s skilful watchmakers. The sapphire case-back enables the finesse and sophistication of the movement’s details to be admired. The 18 carats rose or white gold case is brushed, polished, assembled by hand and carries 300 diamonds offering an everlasting shine. Finally, the mother-of-pearl on the dial stands as a token of the brand’s love for grace and exquisite details.

The Ronde de Monte-Carlo’s sophisticated outlook is enhanced by a hand-stitched alligator leather strap adorned by a 18k rose gold or white gold folding buckle.

This emblematic line from the manufacture welcomes five newcomers to the range, offering an option to suit any wishes. Should one be looking for a classical timepiece, the white mother-of-pearl dial model fitted in a rose or white gold case would make an ideal companion for any occasion. Otherwise, for a sporty-chic feel, one should try the blue mother-of-pearl timepiece, a lovely homage to the appealing waters boarding the French Riviera. Finally, should one prefer an elegant yet sparkling watch, then the Ronde de Monte-Carlo set with its 617 diamonds, would make the perfect match.

For more information, please visit our website or feel free to contact us directly. You can e-mail Ms Manon Bussod: [email protected]